Benny Luva Was A Neuroscientist

I hope Jonah Lehrer doesn't get mad at me for stealing his clever title trick, but as my obsession with one of the most important neuroscience principles continues to grow, I had to post another (hilarious) example of top down processing.

An "interpretation" of the lyrics are subtitled during this electric (and I DO mean electric) Bollywood video, which actually changes the perception of what you think you're hearing.

Michael Shermer did a TED talk about this phenomenon, but he used Stairway to Heaven played backwards - I'm not sure it's as effective as Benny Luva here...

See more funny videos at Funny or Die

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